BusinessExpert Certified

Strategic Business Management

Formulate, execute, and adapt strategy. Competitive analysis, balanced scorecard, and OKRs for enterprise performance.

4.8 (670) 10.2k learners 26h 40 lessons

Course Overview

Formulate, execute, and adapt strategy. Competitive analysis, balanced scorecard, and OKRs for enterprise performance. This program combines expert instruction, hands-on exercises, and the Asksend analytics dashboard to ensure every learner can apply the methodology in real projects.

What You'll Achieve

  • Conduct competitive and market analysis
  • Build a balanced scorecard
  • Deploy OKRs across the organization
  • Adapt strategy in dynamic markets

Course Curriculum

40 lessons · 26h
  • Welcome & Course Roadmap
    Preview8 min
  • What is Six Sigma?
    Preview14 min
  • The DMAIC Framework Explained
    22 min
  • Writing a Problem Statement
    18 min
  • Project Charter Workshop
    26 min

Requirements

  • Basic understanding of business processes
  • Access to a spreadsheet tool for exercises
  • Commitment to complete hands-on project work
  • No prior Six Sigma experience required for foundational courses

Your Instructor

MW

Marcus Whitfield

Executive Leadership Coach

Marcus coaches C-suite leaders on building cultures of excellence and leading transformational change.

4.929k+ learners8 courses

Student Reviews

A

Amelia Chen

2 weeks ago

Incredibly well-structured. The DMAIC flow made everything click. I led my first project within a month.

R

Raj Patel

1 month ago

The analytics dashboard and NOVA assistant kept me on track. Best LMS experience I've used.

L

Lena Hoffmann

1 month ago

Deep, practical content. Some modules are intense but worth it. The certificate feels earned.